Public Relations Practicum
Code: 64753
ECTS: 5.0
Lecturers in charge: prof. dr. sc. Danijel Labaš
pred. Ivana Jeleč
Take exam: Studomat
English level:


In agreement with the students enrolled in the course, the lecturer will provide as many teaching elements in English as possible, or in both English and Croatian for mixed groups (i.e., bilingual teaching materials and bilingual exams). Level 2 also includes additional individual consultations with foreign students (as in Level 1) for the teaching elements which will be held in Croatian.

1. komponenta

Lecture typeTotal
Practicum 30
* Load is given in academic hour (1 academic hour = 45 minutes)
Public Relations Practicum was conceived as a course which through interactive work, individual and in groups, links previously mastered theoretical and practical knowledge with the requirement of performing professional tasks in the future working environment. The practicum covers various writing skills, strategic planning, organization, practical approach to the issues of PR and simulations of real situations from the environment. The course expects active participation because it includes an introduction in which the students will be given advice on the subject and a practical part in which the students will be required to carry out exercises and simulations. The course includes a final assignment on the topic chosen by individual students. The assignment can be of any form and content which fall under the practical application of public relations. The final assignment serves as the basis of the final grade and periodical tasks are also taken into consideration for this purpose.
  1. Tench, R. i Yeomans, L.; Otkrivanje odnosa s javnošću; Zagreb: HUOJ (2009)
  2. Jugo, D.; Strategije odnosa s javnošću; Zagreb: Profil (2013)
  3. Holtz, S.; Korporativni razgovori - vodič za provedbu učinkovite i prikladne interne komunikacije.; Zagreb: HUOJ (Sarajevo: MIMS) (2007)
1. semester
KOM-dipl (5042): ODNOSI S JAVNOŠĆU - Mandatory studij - Communication Sciences

2. semester Not active
KOM-dipl (5042): ODNOSI S JAVNOŠĆU - Mandatory studij - Communication Sciences

3. semester
KOM-dipl (5042): ODNOSI S JAVNOŠĆU - Mandatory studij - Communication Sciences
Consultations schedule:
  • prof. dr. sc. Danijel Labaš :

    Wednesday 12 to 13 pm (previous agreement on e-mail).
    Thursday (previous agreement on e-mail).

    Location: 203


Hrvatski studiji Sveučilišta u Zagrebu pokrenuti su i ustrojeni 16. studenoga 1992., isprva samo kao dvosemestralni Sveučilišni komparativni studij hrvatske filozofije i društva. Taj je program potom preoblikovan u program redovitog četverogodišnjeg studija.

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